Client. Bridgestone   Agency. Showpony Advertising   Director. Ernie Clark
Resin. Editorial, Design, Compositing,

At first look the commercial seems fairly straight forward but virtually every one of the 750 frames were hand painted. Whether it was removing dust and sparks from the negative, replacing the car window, compositing in a tyre, adding lights to the answering machine it is the attention to detail that makes the audience believe what they are seeing is real. The client brought forward the airing date four months as they were so happy with the finished result.