Chosen after an extensive selection process, Resin was engaged for the production of the brand commercial. Resin wrote the treatment then planned and executed the entire production, including an elaborate shoot for the commercial over several days. The shoot involved sourcing over a dozen locations, casting over 20 local talent, the coordination of boats to appear in the commercial, helicopter aerials and crane shots. The crew worked tirelessly to capture some stunning footage that has seen the production of a 30 second TV commercial launched on the weekend and a 3 minute presentation available on DVD to prospective buyers.
Once shot, the material was edited and graded back at Resin.