Commercials

Commercials
Commercials
Commercials
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The Project
STATE BUDGET 'The Biggest Thing'
TV Commercial

CLIENT DEPT. PREMIER & CABINET AGENCY JAM DIRECTOR RESIN
LIVE ACTION DIRECTION,EDITORIAL,3D,COMPOSITING,GRADE RESIN PRODUCTION COMPANY RESIN & PIPER FILMS
The Solution
Resin was presented with an agency treatment and invited to collaborate with Piper Films who coproduced the shoot under Resin's direction. The project was pulled together at a rapid pace as we sourced locations and sifted through the library of existing footage available. We then directed a helicopter and a range of location shoots that would allow for the placement and composition of all the 3D type required. Resin then edited and created a 60" and 30" which involved extensive 3D tracking, creation of the 3D type elements and lighting them to belong in each of the shots followed by the compositing and grade. The project was only possible due to a streamlined pipeline that saw the studio collaborate over several days to pull the project together.