Commercials
Commercials

Commercials
Commercials
Commercials
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The Project
ADELAIDE FESTIVAL 2010 'Feel it'
TV Commercial

CLIENT ADELAIDE FESTIVAL 2010 AGENCY KWP!
DIRECTION,DESIGN, ANIMATION RESIN PRODUCTION COMPANY RESIN
The Brief
Resin was invited to produce the commercials for this years Adelaide Festival. Provided with a handful of stills and the established 'heart' brand element used for this years festival.
The Solution
The action takes place in an evolving diorama that we have a window into through the heart shaped brand element. We animate shows being built up at a stage level, to performance and lighting and then broke them down to build up the next show in a continuous camera move. We produced a series of 6 commercials for the festival that commences in Februrary 2010.


Project Index
.Lennox 'Absolute Comfort'
.Mitsubishi Lancer Evolution 'Defy Physics'
.Savings & Loans 'Tasty Rates 2D/3D'
.Savings & Loans 'New Wheels'
.Electoral Commission SA 'Ghetto Blaster'
.Poh's Kitchen
.Savings & Loans 'Number Plates'
.Powerball 'Thor'
.Royal Adelaide Show 'Various'
.Adelaide Fringe 2010 'Spaceman'
.Adelaide Fringe 2009 'Hole in the wall'
.Bridgestone 'Control Freak'
.Bridgestone 'Swing'
.Adelaide Festival 2010 'Feel it'
.Gametraders 'Trade & Save'
.The Jewellery Group 'Various'
.Resin Ident 'Liquid'
.The Advertiser 'The most'
.Mamee Monster Noodle Snacks 'Postbox'
.Jacob's Creek 'Trios'
.Eynesbury 'Legal & Recess'
.Advertiser 'Just add water'
.Dunes 'Utopia'
.Great Southern Rail 'Brand'
.SA Tourism 'Various'
.SA Lotteries 'Money Bee'
.Yalumba 'Digital Vineyard'
.State Budget 'The Biggest Thing'
.Bridgestone 'Turanza'
.AGDA Awards 2008 'Opener'
.Fringe 2008 'Babushka'
.Art Gallery of SA 'Brand'
.SA Tourism 'Eventful Adelaide'
.Yalumba 'Talk Eat Live Laugh'
.Dunes 'Brand'
.Novita 'Shadow Puppets'