Resin was invited to produce the commercials for this years Adelaide Festival. Provided with a handful of stills and the established 'heart' brand element used for this years festival.
The Solution
The action takes place in an evolving diorama that we have a window into through the heart shaped brand element. We animate shows being built up at a stage level, to performance and lighting and then break them down to build up the next show in a continuous camera move. We produced a series of 6 commercials for the festival that commences in Februrary 2010.
